This Privacy Policy is complimentary to, and should be read and understood together with, the terms and conditions of use of Ayana Innovative, all of its stakeholders, subsidiaries the subsidiaries of Ayana Innovative’s subsidiaries and respective holding companies, the subsidiaries of such holding companies, divisions and affiliates and partners (“Ayana Magazine”). Reference to Ayana Innovative in this Privacy Policy shall be deemed to be a reference to the relevant legal entity which operates the website concerned.

2.1 This privacy policy covers how we treat your personal information collected electronically when you use the Ayana Innovative website (the “Site”), register or apply online for any Ayana Innovative products or services, or when you contact Ayana Innovative electronically.

2.2 Ayana Innovative respects your privacy and your personal information and for this reason, we take care to protect your personal information and to keep it confidential.

2.3 When dealing with your personal information we apply the following –

2.3.1 Ayana Innovative will take all reasonable care to protect your personal information, subject to legal obligations that we may be subject to;

2.3.2 Ayana Innovative will not use your personal information contrary to any enforceable legal provision. We will seek your permission where required.

2.3.3 By using the Site, registering or applying online for any Ayana Innovative products or digital services, or contacting Ayana Innovative electronically, you provide Ayana Innovative with your express written permission to share your personal information within Because Media, in the ordinary course of Ayana Innovative′s business, including for purposes of providing you with the relevant products and services. You may revoke this consent in writing at any time.

PI stands for “Personal Information” which refers to information that identifies or relates specifically to you which we acquire directly from you, for example, your name, age and identity number, marital status, spoken language, contact details or any other information you use to register for the website and all related information which you provide to us will also be regarded as personal information.

Whenever you use the Site, complete an application form, contact Ayana Innovative electronically, send us feedback or use one of the products, services, facilities, tools or utilities offered by Ayana Innovative on the Site, only Ayana Innovative will collect your personal information and not a third party.

5.1 In order to make your use of the Site and the products, services, facilities, tools or utilities offered on the Site as informative and successful as possible, it is necessary for Ayana Innovative to find out exactly what you need and want. The following are some of the reasons (i.e. disclosed reasons) why Ayana Innovative would collect your personal information :-

5.1.1 for Ayana Innovative to process your instructions or requests;

5.1.2 for Ayana Innovative to ensure that we meet your needs, Ayana Innovative may collect and analyse your personal information and combine all the information that we have about you for research and statistical purposes. We may also use your personal information to personalise and tailor our services to meet your needs;

5.1.3 for Ayana Innovative to send you our newspapers, magazines and newsletters, promotional material or details which we think may be of interest to you subject to applicable laws, once Ayana Innovative has collected and analysed your personal information,;

5.1.4 to conduct market research;

5.1.5 to provide your details to the seller of the products and/or services you wish to inspect/ purchase;

5.1.6 to contact you in the future at your request; and

5.1.7 to conduct academic research. This research is conducted to evaluate and improve Ayana Innovative’s product offerings. You are advised that information may be shared with third parties such as academics and researchers. All information collected for research purposes will be kept strictly confidential and all data will be depersonalised. No personal information will be made available to a third party without your written consent. If we publish the results of this research, you will not be identified by name.

5.2 Your privacy is important to us and we will therefore not sell, rent or provide your personal information to unauthorised third parties for their independent use, without your consent. If at any stage after you have given Ayana Innovative your consent, you no longer wish Ayana Innovative to use or share your personal information, you may at any stage withdraw your consent.

5.3 You accept that we may store your personal information outside of the region or country that you may submit or use it in.

5.4 We may enter into business arrangements with third parties and as such our customer base belongs to us and is one of our more valued assets. If we do this, customer information will be one of our transferrable assets.

5.5 We collect and freely use and distribute non-identifying and aggregate (added up) information for the purposes of upgrading our Site and making it easier for you to use. This information does not include your personal Information.

6.1 Ayana Innovative values the information that you choose to provide and will take reasonable steps to protect your personal information from loss, misuse or unauthorised alteration. The information Ayana Innovative has, concerning Ayana Innovative clients, is stored in databases that have built-in safeguards to ensure the privacy and confidentiality of that information.

6.2 When you use the products, services, facilities, tools or utilities provided by Ayana Innovative on the Site, you may be given an access number, user name, password and/or personal identification number (“PIN”). You must always keep your user name, access card, password and/or PIN a secret and ensure that you do not disclose it to anyone.

6.3 Ayana Innovative cannot be held responsible for security breaches occurring on your electronic device (personal computer or other electronic device used to browse the Site), which may result due to the lack of adequate virus protection software or spyware that you may inadvertently have installed on your device.

If you ever want to update or correct any of your personal information held by Ayana Innovative, you can e-mail us or you can phone our contact centre.

Ayana Innovative is not responsible for any representations or information or warranties or content on any third party website (including third party websites linked to the Site, websites facilitated by us or websites that serve as social networks like Facebook or Twitter), Ayana Innovative does not exercise control over the privacy policies of these third parties and you should refer to the privacy policy of these third parties to see how they protect your privacy.

Ayana Innovative uses cookies. The word “cookie” refers to information that is sent from the Site to your hard drive, where it is saved. In this way, the next time you use the Site, Ayana Innovative will know who you are and that you have visited the Site before. We also collect information about how you use the website, your preferences and past browsing history. Read more HERE.

10.1 Ayana Innovative may amend this privacy policy from time to time. Ayana Innovative will give you notice of any material changes within a reasonable time, however, we recommend that you familiarise yourself with this privacy policy and terms of use regularly.

10.2 The current version of this privacy policy will govern the respective rights and obligations between you and Ayana Innovative each time that you access and use the Site.

This privacy policy is governed by the laws of the Republic of South Africa, and you consent to the jurisdiction of the South African courts in respect of any dispute which may arise out of or in connection with the formation, interpretation, substance or application of this privacy policy.